Design theory – Nelio de Barros // Zürich

The UX of climbing a mountain

Cognitive biases have been studied and used for ages to help and to manipulate users. Knowing them will allow you

I’m very happy to announce that we are now organizing the creative mornings Geneva. If you never heard about it you

Probably one of the most repeated ideas that a designer will tell a client in the first meeting is that

Cubism, zebras and war ships, they all share something. Dazzle camouflage is a complex pattern of geometric shapes in

How many times did you try to make something perfect? In western culture Perfection (concept imported from the ancient Greeks)

A concept is no less then a meta-definition of an idea that should be contained in the design. More often

Nature tends to entropy, so why do we love minimalism so much a contra-nature feature? Minimalism is artificial. We cannot

One of the challenges to design is to create artifacts with the smallest learning curve to the user. A good